We are honored to have served Global Athletics & Marketing for over 15 years in producing creative solutions for their world-class events and representing Olympic athletes. They entrust us to brand their track and field events each year because we have proven to deliver results that are expected from sponsors like adidas, New Balance and Reebok.
Although still in its infancy, the adidas Boost Boston Games is quickly gaining popularity among track and field fans. This distinct event literally brings the competition to the streets of Boston, in-stadium and out, over a two-day event. Global Athletics brought us in to develop and execute concepts that would be used across print, web and multimedia. Posters, mailings, website, and email marketing are just some of the materials produced for the event.
This video was produced for the adidas Grand Prix, as part of the IAAF Diamond League, and on display in Times Square to promote the event.